Luna Porter
**A passion project
For Luna Porter, a distinguished wedding and lifestyle photographer, the focus was on creating a brand identity that embodies timeless elegance and classic sophistication. The project included the design of a submark, primary logo, secondary logo, and watermark, each crafted to reflect Luna’s refined aesthetic and artistic vision.
Primary Logo:
The primary logo combines classic typography with a modern touch, encapsulating the timeless quality of Luna’s photography. The design is sophisticated yet approachable, perfectly mirroring the essence of Luna Porter’s work.
Submark:
The submark features an intricate, minimalist design that seamlessly integrates into Luna Porter’s branding materials. This element is versatile and elegant, suitable for use across various media while maintaining a cohesive brand identity.
Secondary Logo:
The secondary logo offers a complementary design that provides flexibility for different branding needs. It maintains the core elements of the primary logo while allowing for varied applications, ensuring brand consistency across all platforms.
Watermark:
The watermark, subtle and refined, is designed to enhance Luna’s photographs without distracting from the image. It adds a touch of professionalism and authenticity, making each photo distinctly recognizable as a Luna Porter original.
Each element of the branding package has been meticulously designed to reflect the timeless, elegant, and classic nature of Luna Porter’s photography, ensuring a consistent and memorable brand presence.
